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Do you want to get free Instagram followers? Hopefully you will be able to get free Instagram followers after reading this article.
Planning and generating content on Instagram takes hours of your time. After you click "Share", you briefly believe that everything is fine. You're confident that you have published something good.
After that, there is either dead silence or a small number of likes and followers. But how will you gain followers if creating quality content isn't going to do it?
There is by the way, no step-by-step guide to grow your Instagram followers, but here we will discuss 12 amazing methods which will definitely get you free Instagram followers.
So let's talk about the 12 amazing ways to get free Instagram followers:
Optimize Your Instagram Bio
Utilize the 150 characters allowed for a bio to the best of your ability. Your profile's bio explains who you are and what your account is about to prospective followers. The bio will also offer you a sense of the potential activities visitors might take after viewing your profile.
Your Instagram bio must have the following things:
- A clear detail of what you do
- A brief introduction of your personality
- A Call To Action button to take a specific action
- The link of your website or anything else (may be your other social media platforms)
Use it wisely because it's the only clickable link you have on Instagram. A link to a company's website may be included by some businesses. While some frequently alter it to display their most recent posts. Use link-in-bio tools like Start Page, which let you turn a single link into a catalog of links, if you want to simplify things for yourself.
Assess The Right Time To Post On Instagram
Did you notice that we didn't write 'The Best' time to post on Instagram? The answer to this question is pretty straightforward; i.e. there is no best time to post on Instagram. Simply put together, this question has no clear answer. You can't really predict that at what time your post will get maximum reach.
But there are methods to know the best times for your followers.
First of all, make use of the Instagram Insights to know when your audience is online. Click on insights from your Instagram profile, scroll down to your audience option and click See All. From there scroll down a bit more know the times when your followers are online for most of the time.
You should also consider the times of day when your content is most relevant. A step-by-step cooking video, for instance, might receive more views after work hours since that is when most people are cooking.
On the other hand, a post from a coffee shop might perform better at 2 in the afternoon when people are sleepy. Experiment by publishing at different times, and monitor how interested people are in each post.
Keep Posting Consistently
According to a survey conducted in 2021, different companies post four time a week. But we suggest you to publish your post once a day at the least.
The brands that post regularly get the better results. Tailwind performed a survey which tells that the account which post consistently get the higher number of followers than those who post less on Instagram.
Consistency is the key, according to the Instagram's Algorithmic Timeline for your posts to be seen by maximum users. If you are sharing posts regularly and are getting better engagement, then the Instagram Algorithm will show your posts on the top in users' feed.
Of course, the quality is always better than the quantity. Publishing maximum posts doesn't mean that your posts will get maximum engagement. Try to create the content that is compatible with the mood of your audience.
You can maintain consistency without worrying about uploading directly from the app every day courtesy Instagram's scheduling tools.
Try To Understand How Instagram Algorithm Works
The change from Chronological Feed to Ranked Timeline initially caused a lot of Instagram users to panic. However, after the change, an average Instagram post has received 50% more views from followers.
Therefore, quit worrying about conquering Instagram's algorithm and start thinking about how you can make the most of it to your good.
6 factors contribute to decide what will show up in a user's timeline. These involve Interest, Timeliness, Relationship, Frequency, Following and Usage
Below is the little description of what these factors stand for:
- Interest: Instagram claims that a user's past interactions will determine how much they like a post.
- Timeliness: This shows how latest the post is
- Relationship: This will reveal the accounts that a user is most engaged with.
- Frequency: This shows how much a user uses the Instagram app
- Following: The posts from the accounts that a user follows
- Usage: The amount of time spent on Instagram by a user
The main objective of the Instagram Algorithm is to provide with best content to every user. So if you find difficult to consider these factors, then make sure to do one thing i.e. create quality content
Experiment Sharing Different Types Of Content
Instagram is not just a platform to share images. During all these years, the app has introduced several ways of sharing content. Mixing up different types of content and sharing it with Instagram followers is a great way to get more followers because it gives you a chance to connect with more users and also your posts get maximum reach.
Remember that Instagram Algorithm focuses the interest and only shows the types of content that they interact with the most. So, if a user views Reels more than any other type of posts and comments on the Reels, then chances are high that he will see more of Reels in his Instagram feed.
However, if another user interacts the most with Carousel posts, then the likelihood is that he will be seeing more carousel posts in his feed
Every content type has its own benefits. For instance, Reels have a benefit that they are the latest type of content on the app and Instagram always gives more value to the latest features. The menu bar's Reels button has been moved to the app's central location and Reels are now displayed on the Explore Page in a larger format than image posts with the launch of Instagram Reels in 2020.
Every day, 200 million individuals visit the Explore page, thus having more visual space can significantly increase your audience reach.
Instagram TV (IGTV) videos are also displayed 4 times larger than the image posts on the Explore Page. And, since IGTV videos can be up to 60 minutes long, this type of content is perfect for long-form video.
Stories on Instagram disappear after every 24 hours. But they have their own benefits. 57 percent of brands say that using Stories as part of their social media strategy has been "somewhat effective" or "extremely effective."
Additionally, to direct viewers to particular pages, you can add Instagram swipe up links to stories provided you have a verified account or at least 10,000 followers.
Confused by the different types of content? People see what they like. Therefore, when different studies are discussing the engagement rates of different types of content or whether one type is better than another, the best strategy is to use their mix up.
Utilizing a range of content on Instagram enables you to connect with users who have various preferences, and this broad reach aids in increasing your Instagram following.
Recognize Your Brand Voice And Create Unique Content
People don't follow your brand on social media to see a pitch for your product or service. Instead, they support your brand because they like the content you produce and your personality.
What works for one brand may not be best for you-- even if you belong to the same industry.
What tone do you want to use for your content? ask yourself. Humor? Informative? Playful? You need to reflect yourself with the tone you choose. The majority of Such And Such Farm's Instagram posts discuss their farming methods because they support sustainable agriculture.
What subjects are the main emphasis of your Instagram posts? Everything you post on your business account should be consistent with the values and personality of your brand. Consider your company's Instagram account to be similar to a personal one. Create branding standards and a persona for your brand to help you stay consistent.
Along with your brand's colors and fonts, branding standards should also include elements of tone, style, and values.
Write Best Captions
Instagram posts with good captions draw viewers in, but posts with amazing captions hold their interest. You have the opportunity to provide more context or details in the captions for the image or video you're sharing. Additionally, if you include keywords in the captions, your post will rank well in the app's search results.
Up to 2200 characters may be used in Instagram captions. Of course, each post's caption shouldn't be so lengthy that it begins to resemble a blog post. Make captions that have different lengths. It's fantastic to use one or two emojis together with a brief description on some images. Some posts require captions that are a little bit lengthier.
Even though Instagram caption length has recently been doubled, many brands still fall short of the limit of 2200 characters. The average caption length in 2016 was 142 characters; in 2020, it raised to 405 characters.
Therefore, there is no clear and mandatory rule for when to keep the caption short and when to keep it long. Just as different content types can be mixed, so can caption sizes.
Research And Use Reasonable Hashtags
Hashtags are crucial on Instagram, just like they are on other social media networks. Instagram users don't have to deal with hashtags as much as they do on other networks, but the appropriate hashtags might help your post reach a wide and specific audience.
Find hashtags first that coincide with the interests of your audience. Finding appropriate hashtags on Instagram may be done for free using tools like AutoHash and Display Purposes. For instance, in Display Purposes, you can enter in a few keywords about your post and the app will offer popular hashtags that are related and appropriate to use.
If you want to get free Instagram followers, make use of hashtags. By using hashtags, your post will get a prominent position in search results page of the app whenever a user will click the hashtag. People can also follow popular hashtags so they can see the content related to that specific hashtag.
Keep Your Audience Engaged
Engagement is very much important to grow following on Instagram. Many of the brands focus only on likes and comments and forget about engaging their followers which hurts the cause of growing Instagram following.
If you really want to get free followers on Instagram, you really need make sure they participate in conversations, or any other activity in which your followers can also participate.
keep in mind that if someone is seeing your content, this doesn't mean he's going to follow you. If you have a chance to chat with a potential follower, don't let that chance go begging. Make sure your reply to every comment.
But don't just keep waiting for your followers to start a conversation. Create opportunities for your followers to talk to you. Make use of Instagram stickers and ask questions in stories. Conducting polls would also be a great idea. You can also ask question in caption of a post.
Urge your followers to tag their friends to your posts. For example, as your followers to tag a friend with whom they would like to watch a cricket match.
Collaborate With Others
Working with others through partnerships or influencer campaigns is a fantastic additional strategy for increasing your Instagram followers.
Another strategy for increasing your Instagram following is influencer marketing. You can pay content creators to produce content to promote your brand if you have the money. However, micro-influencers (those with 1,000–10,000 followers) can have a significant impact if you're looking to keep things straightforward (and on a tight budget).
In fact, content from micro-influencers has higher engagement rates than content from larger accounts.
Collaboration offers you the chance to express your brand's personality and values through association. Your personal brand is perceived differently by the companies, organizations, and people you work with and support. Partnerships can be particularly effective for small local businesses. Think about collaborating with nearby companies to reach a more specialized market.
Link to Instagram Account From Other Platforms As Well
Make it easy for people to find your Instagram. No one needs to search your website pages to find your Instagram profile. So your Instagram profile link should be easily visible on your website or any other platform.
Add your Instagram account to:
- Email footers of the website
- In footers and sidebars of your website
- In the Bios of your other social media accounts
- In social media posts of your team members
Analyze The Results
Finding out how our current followers react to a post is one technique to increase our Instagram following. Instagram Insights or any other third-party app can be used to track Instagram Metrics on the platform.
Don't worry about subjective metrics like likes and comments. Instead, think about what these scales tell you. For example, if you're testing the performance of a new hashtag, new followers and reach more than the likes of your existing followers will tell you the value of that hashtag.
However, Impressions can offer you a general indication of when your material will be viewed the most if you're experimenting with posting at different times. Which KPIs are most important will depend on your overall objective.
Pay close attention to trends. Is a particular kind of image receiving more attention and engagement? If so, post more of something similar and watch your followers' reactions.
Is a specific hashtag increasing engagement? Does it result in more likes from users that do not follow you? Use these hashtags more often and keep an eye out for new followers.
That's all from today's article! In this post we have seen 12 best ways to increase followers on Instagram for free. Hope you will be able to increase your followers by following them. Use the comment section below to share your thoughts on today's article.
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